Analisis Pengaruh Brand Image terhadap Keputusan Pembelian Smartphone Samsung pada Mahasiswa Berdasarkan Theory of Planned Behavior. Musytari [Internet]. 2025 Nov. 8 [cited 2026 Oct. 24];24(12). Available from: https://ejournal.cibinstitut.com/index.php/musytari/article/view/1264